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THE PEDI EDIT
FEBRUARY MARKETING TOOLS
Chocolate Covered Strawberry
February’s Pedi Edit features a warm, dessert-inspired scent profile designed to feel indulgent, cozy, and memorable for clients.
The fragrance is designed to evolve through the service — brighter and playful at the start, richer and more indulgent by the end — reinforcing the feeling of a luxury seasonal experience.
SAVE THE DIGITAL IMAGES BELOW TO USE ON YOUR SOCIAL MEDIA
WHAT'S INSIDE YOUR BOX
Soak • Scrub • Mask • Lotion
All delivered in eco-friendly 16 oz spout pouches
3 Cuticle Pens
(perfect for retail, gifting, or VIP perks)
5×7 postcard to help you market this month’s luxury pedicure! It creates an instant talking point at the desk!
This system is designed to support approximately 15 pedicures — use that number when marketing availability to clients.
This Pedi Edit was designed as a multi-step scent experience.
The soak introduces bright strawberry notes, while the mask deepens into warm chocolate richness — creating an evolving sensory journey from start to finish.
All images are yours to use — add your details before posting.
SOCIAL MEDIA CAPTIONS
Caption Option 1:
Chocolate Covered Strawberry Pedi 🍓🍫
Chocolate Covered Strawberry Pedi 🍓🍫
February’s Pedi of the Month is a full luxury experience — warm, indulgent, dessert vibes without feeling heavy.
Available in February only | 15 spots available.
DM to book + ask for the Pedi of the Month!
Caption Option 2:
Limited appointments for February 🍓🍫
Limited appointments for February 🍓🍫
Our Chocolate Covered Strawberry Pedi is available this month only and spots are already filling.
Send a message now to grab a booking.
Caption Option 3:
This month’s pedicure is giving dessert-for-your-feet energy 🍓
This month’s pedicure is giving dessert-for-your-feet energy 🍓
Chocolate Covered Strawberry is a limited-edition luxury upgrade designed to soften, smooth, and indulge.
February only.
Message me to reserve your appointment.
DM BOOKING SCRIPT
Yes! The Chocolate Covered Strawberry Pedi of the Month is available for February only. I have a few spots left. Do you want the next available, or a specific day/time?
BOOKING INCENTIVE
First 3 clients booking the February Pedi Edit receive a complimentary cuticle oil pen 🍓
Want me to save one of those spots for you?
Signature Drink Pairing: Chocolate Strawberry Spritzer 🍓
Ice
1 cup sparkling water
½ cup strawberry juice or purée Splash of cream or coconut milk Light drizzle of chocolate syrup
Serve with chocolate-covered strawberries for the ultimate experience.
1 cup sparkling water
½ cup strawberry juice or purée Splash of cream or coconut milk Light drizzle of chocolate syrup
Serve with chocolate-covered strawberries for the ultimate experience.
BONUS CONTENT IDEAS
Story Sequence (3 Slides)
“February Pedi of the Month 🍓🍫” (pouring soak)
“Chocolate Covered Strawberry — February only” (scrub texture)
“Want the luxury add-on? DM to book”
Poll: Would you try this? Yes / Obviously
Reel Filming Inspo
Keep it simple — 5 quick clips
Caption: POV: you just booked the most indulgent pedi of the month 🍓🍫 Chocolate Covered Strawberry is February-only. DM “Pedi Edit” for openings.
Keep it simple — 5 quick clips
- Pour the soak into the basin
- Show scrub texture or application
- Apply mask or lotion
- Massage or finished skin moment
- Final setup shot (products or station)
Shoot vertical, use good lighting, and keep clips short and smooth.
Add text overlay: February Pedi of the Month 🍓
Caption: POV: you just booked the most indulgent pedi of the month 🍓🍫 Chocolate Covered Strawberry is February-only. DM “Pedi Edit” for openings.
MARKETING TIPS FOR PEDI OF THE MONTH
1) Make it limited-edition. Offer this as a February-only specialty pedi. Seasonal + limited makes people move faster.
Use the calculator to price confidently and see exactly how this box generates profit for your business.
2) Let the 5X7 station card sell for you. Set it right on your desk or pedi station — simple, clean, and constantly working. It's a great conversation starter too!
3) Use the cuticle pens strategically. Gift one to a first-time pedi client or VIP, or sell them at checkout. It keeps the experience going after they leave.
4) Price it like a luxury add-on. Most techs offer a service like this as a $20 add-on. You can run your exact numbers using the Pedi Pricing Calculator so it fits your business.
5) Rebook into March. Let them know March is already planned with a Vanilla Mint scent profile for St. Patrick’s Day — fresh, creamy, and totally different from February.
Use the calculator to price confidently and see exactly how this box generates profit for your business.